Talks to Watch

Steve Jobs President & CEO, NeXT Computer Corp and Apple. MIT Sloan Distinguished Speaker Series

2M views · Dec 19, 2017 · 1:12:54 · 1 HN recommender · 9 mentions · discussed 2018–2025

A 1992 MIT Sloan talk and Q&A by Steve Jobs, then CEO of NeXT, covering NeXT's strategy, co-creating Apple, his ouster, and the value of direct experience. It ranges across technology, business and career advice.

Why Hacker News points people here: HN cites it as a primary source for Jobs's own views, pulling timestamps on topics like consultants, objects, NeXT's factory and Apple retail.

“Another interesting resource is Jobs speaking at the MIT Sloan School of Management”HN comment, 2021

What Hacker News said 9

RecommendsGeekyBearDec 2021

“Another interesting resource is Jobs speaking at the MIT Sloan School of Management”

Jobs on NeXT pivoting to enterprise rapid application development

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Another interesting resource is Jobs speaking at the MIT Sloan School of Management while NeXT was in the process of pivoting to enterprise rapid application development. this video

in “Apple and NeXT, 25 Years Ago this week” · view on HN
Cites itGeekyBearApr 2018

“Video of the talk has recently been made available.”

1992 Q&A on Mac and NeXT marketing pivots

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>that was something I respected about Jobs (and a few other industrialists) -- the combined ability to understand new technology, visualize how it could be brought to a broad market, and then do it successfully Jobs participated in a Q&A at the MIT Sloan School of Management in 1992, and one of the topics he discussed were the marketing pivots needed for the Mac and Next once he figured out what real world tasks those platforms excelled at that their competition did not. (desktop publishing and enterprise rapid application development) Video of the talk has recently been made available. this video

in “What did Alan Kay and Steve Jobs talk about at the 2007 iPhone keynote?” · view on HN
Cites itsah2edJul 2018

Jobs explains why Apple stores were necessary

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> I fought with him over stores as did virtually everyone on the board of Apple, and it turned out he was right. He actually goes into depth about why Apple stores were necessary in a talk he did at MIT in 1992 [0][1]. Was it that he was not nearly as articulate in person with his team, as he was in this video? EDIT: Luckily, the transcript is available. The money quote is: " ... current distribution channels for the computer industry over the last several years have lost their ability to create demand. They can fulfill demand, but they can't create it. If a new product comes out, you're lucky if you can find somebody at the computer store that even knows how to demo it. So the more innovative the product is, the more revolutionary it is and not just an incremental improvement, the more you're stuck [in getting people to try learn about it enough to try it out]." Here's a fuller quote: There are some things I can't talk about here. In addition to that, if you look at how we sell our computers right now, we have a sales force in the US of about 130 professionals in the field out selling NeXT computers. They spend 90% of their time selling NeXTSTEP software, and then 10% of their time selling the hardware. In other words, if they can get the customer to buy into NeXTSTEP, then they're going to sell the hardware, because right now we have the only hardware it runs on. So they are out there selling NeXTSTEP right now. And this is what is required to launch a new innovative produc

in “The secret call to Andy Grove that may have helped Apple buy NeXT” · view on HN
Cites itmandeepjOct 2018

Jobs on consulting and career

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Consulting is like building a castle and giving it away to someone else to rule and enjoy the fruits. I refuse to do it now. With each new contract, you start from scratch, again. After a while, you'll realize - you are just hitting a reset switch on your career, with each new contract that you pick up. I'm glad I share my thoughts with this very smart man - this video

in “67% of workers earning over $100k see themselves quitting in the next 6 months” · view on HN
Cites itpanaxOct 2018

Jobs describing objects coming with all their dependencies

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Steve said it too, but he said it like he was proud of it: this video "You need all the objects that come with it to make it work"

Cites itnewnewpdroDec 2018

Jobs describes NeXT's automated factory

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In a talk Jobs gave at MIT [1] he described the NeXT automated manufacturing facility in a positive light. I can only begin to imagine how much better it could be done today than back then. Articles like this one like to point out the number of people involved in the Chinese iPhone manufacturing as if that's somehow indicative of something other than simply using cheap labor instead of automation. If we wanted to manufacture this stuff in the USA, we definitely could, and it would be done using fewer people through automation. My understanding is the core reason we don't do manufacturing here anymore is it's a lot cheaper to do it where industrial pollution goes unchecked, where regulatory bodies are immature or entirely nonexistant. When China gets its shit together enough to protect its lands and people from the toxic output of all this industrial activity, large-scale manufacturing will move on to the next victim. [1] this video

in “Apple Computers Used to Be Built in the U.S. It Was a Mess” · view on HN
Cites itBenoitEssiambreJun 2020

Jobs's own complaints about the Apple he left

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This somewhat echoes some of Steve Job's own complaints about the Apple he was kicked out of: this video Also note that at the time he was creating a NeXT, a Unix company.

Cites itgofreddygoFeb 2023

“(skip to 15:20 if link doesn't automatically)”

Jobs's rant on consultants

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Instantly reminded me of Steve Jobs' quip and rant [1] on consulting and consultants. (skip to 15:20 if link doesn't automatically) this video

in “Consultancies know less than they claim and cost more than they seem to” · view on HN
Cites itadeptimaJan 2025

Jobs on ownership and consequences of recommendations

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I knew the guy who worked with Jobs and hated him with passion. Let's keep the useful image parts. “How many of you are from manufacturing companies?” [Some hands go up.] “Oh, excellent. Where are the rest of you from? Okay, so how many are from consulting?” [A number of hands go up.] “Oh, that’s bad. Yeah, the mind is too important to waste—you should do something.” “I think that without owning something over an extended period of time—like a few years—where one has a chance to take responsibility for one’s recommendations, where one has to see those recommendations through all action stages, accumulate scar tissue for the mistakes, pick oneself up off the ground, and dust oneself off, one learns only a fraction of what one can.” this video

in “Robotics and ROS 2 Essentials” · view on HN