Talks to Watch

Growing Reddit - Web Development

91K views · May 27, 2012 · 4:11 · 2 HN recommenders · 9 mentions · discussed 2012–2023

A short clip from Udacity's Web Development course in which Reddit co-founder Steve Huffman describes how Reddit grew early on. He explains seeding the site with content from fake accounts.

Why Hacker News points people here: HN cites it as a first-hand admission from a founder of how Reddit seeded content with fake users, in threads on bootstrapping user-generated sites.

“Steve Huffman talks about this in his Udacity course on web development”HN comment, 2014

What Hacker News said 9

RecommendsepsylonJun 2014

“Steve Huffman talks about this in his Udacity course on web development”

Reddit co-founder explains how Reddit was built and seeded

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Steve Huffman talks about this in his Udacity course on web development: this video (The whole unit 7 talks a lot about how they built Reddit.)

in “Ask HN: How do you start a website that requires user contribution?” · view on HN
RecommendsmohsinrNov 2017

“In this video Steve, co founder of Reddit, mentions some tips, steps they did”

Reddit co-founder shares tips on seeding initial content

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In this video Steve, co founder of Reddit, mentions some tips, steps they did, like own account creation and submitting links on the fly... this video

in “Ask HN: How do sites like Reddit, HackerNews, etc get initial user content?” · view on HN
Cites itadventuredAug 2014

“Reddit for example faked their user base to get started, and have admitted such, here”

Reddit founder admits faking users early on

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It's a complicated line sometimes to walk. Reddit for example faked their user base to get started, and have admitted such, here: this video This is a common approach to demonstrating a product early on when there's little to no traction. If users show up and it's a ghost town, they will leave.

in “Ask HN: Established company planning same thing as 1-man startup – please advise” · view on HN
Cites itPosibyteNov 2017

“Part of the Udemy course Huffman was offering he said this”

Huffman describes seeding Reddit with fake accounts

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Part of the Udemy course Huffman was offering he said this [1] And honestly, it doesn't bother me all that much. I see it like an engine needing a big spray of gasoline and a spark before it can run. Just because it didn't start with pistons running doesn't mean it's a bad engine. I see it more as faking it till they made it, and it worked. They were their own biggest fans. [1]: this video

in “Ask HN: How do sites like Reddit, HackerNews, etc get initial user content?” · view on HN
Cites itFatalLogicMay 2020

“Steve Huffman, Reddit co-founder, was honest enough to attribute Reddit's initial ability to attract new users to their fake user strategy”

Huffman attributes early growth to fake user strategy

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>That's not a strategy to get new users though. It makes a social site more appealing to new users, but it doesn't attract them. This statement appears thoroughly contradictory, unless you're using an unusual definition of either appeal or attract. IMHO most people are going to see those words having almost the same meaning in the context you used them In 2012, Steve Huffman, Reddit co-founder, was honest enough to attribute Reddit's initial ability to attract new users to their fake user strategy first of all [1]. Even while they were doing that, he said, they still needed a few months to get the site self-sustaining so they could stop faking user engagement. In that talk, Steve Huffman never even mentions influencers. Paul Graham didn't write about Reddit until 3 or 4 months in, after they had retired the fake user posting, though I agree with you influencers and friends must have been a help [1] this video

in “How the biggest consumer apps got their first 1k users” · view on HN
Cites itleaneurJun 2021

Video from Udacity web development course about growing Reddit

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true, but sounds incomplete! check this video's this video , it's called "Growing Reddit - Web Development" and in the description, they say "This video is part of an online course, Web Development. Check out the course here: link ." but can't find it in the Intro to backend course link

in “Udacity Web Development CS253” · view on HN
Cites ithan-tyumiJun 2023

“Reddit is a little different as their intention was to populate the platform with content in the early days”

Founders explain manually populating Reddit early on

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Reddit is a little different as their intention was to populate the platform with content in the early days [1], not to mislead investors with fake metrics. Mind you that Huffman and Ohanian did this manually, while founders today can use LLMs to fill their platforms with bots that can interact "naturally" with users. I wonder how many are already doing it. [1] this video

in “A messaging app startup that raised $200M shuts down afters users were 95% fake” · view on HN
Cites itkmeisthaxNov 2023

“early on in Reddit's history, the admins created fake accounts and posted on them to boost engagement”

Source for Reddit admins creating fake accounts early on

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While this is absurdly conspiratorial, there is a grain of truth to it: early on in Reddit's history, the admins created fake accounts and posted on them to boost engagement[0]. More recently, after the blackout and user exodus, /r/de noticed a bunch of new German-language copies of popular English-language subs being created with a bunch of autotranslated comments[1]. So Reddit's administration is not above creating fake accounts and content to juice numbers. How much of Reddit's engagement is faked is up for debate - I suspect it's less than we think. However, it'd be really funny if, say, when Reddit IPOs, someone at /r/WSB catches onto this and triggers a bunch of people shorting the stock. [0] this video via link [1] link

in “Ask HN: What was the outcome of Reddit blackout?” · view on HN
Criticalflawawa2Jun 2012

“Pretty much zero content except for the video mashable did not make”

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Pretty much zero content except for the video mashable did not make: this video (which is cut in the worst way possible, all pauses were removed and it is really obvious. Feels like hectic verbal hiccup.)

in “How Reddit Was Built With an Army of Fake Accounts” · view on HN