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>Ballmer just wanted to sell Windows and Office like products to big enterprises. Yes, but actually, NO . I know it's fashionable to bash Ballmer for being the stereotypical image of the late '90's corporate villain, pulled right out of Office Space[1], but he was also the one who got the ball rolling on what we today know as Azure and saved the Xbox division during the red ring of death and other major issues that plagued the Xbox 360 and cost Microsoft billions. If he only cared about the enterprise stuff, he would have sold the Xbox division or let it sink at the first sign of losses, but instead he propped it up despite the massive losses. IMHO, he should get some kudos for that as Xbox is currently the only competitor to the Play Station (Nintendo isn't since they do their own thing). "I am trembling, sat in front of Steve (Ballmer), who I love to death, but he can be an intimidating human being. And Steve said, 'OK, talk me through this,'" Moore added. "I said, 'If we don't do this, this brand is dead.'" If we hadn't made that decision there and then, and instead tried to fudge over this problem, then the Xbox brand and Xbox One wouldn't exist today." [2] Ballmer also set the stage for Microsoft's entry into the cloud space in the early days before it was even called Azure, when he saw what AWS was doing. "Steve Ballmer, the former CEO of Microsoft, initially resisted the idea of embracing the software services paradigm fearing that it would cannibalize Windows and Offi